Marketing of floricultural products in the United States
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Marketing of floricultural products in the United States an annotated bibliography by Susan Whitmore

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Published by U.S. Dept. of Agriculture, National Agricultural Library in [Beltsville, Md.?] .
Written in English


  • Flowers -- United States -- Marketing -- Bibliography,
  • Floriculture -- United States -- Bibliography

Book details:

Edition Notes

Statementby Susan C. Whitmore and Henry Gilbert
SeriesBibliographies and literature of agriculture -- no. 66
ContributionsGilbert, Henry, National Agricultural Library (U.S.)
The Physical Object
Paginationv, 41 p. ;
Number of Pages41
ID Numbers
Open LibraryOL13611716M

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The industry growth is also reflected in a 5 percent increase in the number of floriculture producers in the top producing states from to The total crop wholesale value for all growers with $10, or more in sales in the top 14 producing states was estimated at $ billion for Get this from a library! Marketing of floricultural products in interstate and foreign commerce: hearing before Subcommittee No. 2 of the Committee on Agriculture, House of Representatives, Eighty-first Congress, second session on H.R. J [United States. Congress. House. Committee on Agriculture. Subcommittee No. 2,; United States.   The USDA's National Agriculture Statistics Service released a new report on floriculture production in the United States. The report specifically looked at 15 states and their floriculture production. The wholesale value of floriculture crops is up one percent from the valuation. The total crop value at wholesale for the State Author: GM Staff. The Netherlands, United States and Japan are the three most important global producers and consumers of floricultural products. As a result, three essential floriculture centers have formed.

Marketing channels for floriculture in the United States were worked out for the first time by Fossum () (Fig. 12–1). Almost 40% of all flowers produced were sold to the consumer by conventional retail florists and 21% were sold by retail growers in This emphasizes the extreme importance of retail florists to flower and plant producers. Floriculture, or flower farming, is a discipline of horticulture concerned with the cultivation of flowering and ornamental plants for gardens and for floristry, comprising the floral development, via plant breeding, of new varieties is a major occupation of floriculturists.. Floriculture crops include bedding plants, houseplants, flowering garden and pot plants, cut cultivated.   A United States Floriculture market report provided by is a complete guide to understand the prominent market dynamics and foresee the future growth on the market under study. Carol Kopolow, reference librarian at the U.S. Department of Agriculture's National Agricultural Library (NAL), has prepared listings of journal articles, books, and associations providing information on "Marketing of Floricultural Products in the United States," "Agri-Topics on Dried Flowers," and "Agri-Topics on Cut Flowers; Production and.

In the research, this pattern held across product categories, and in two-country (Hong Kong vs. United States) comparisons. Taken altogether, these results underscore the idea that culture simply does not exert the constant, unwavering effect on consumer judgments as previously thought. Implications and Significance of the Research. United States. Top 10 States sales from nursery and floricultural products are lower than in the west and south. Table 1. Number, size, and sales of floricultural growers by size category. Proven Winners was established as a marketing cooperative in to introduce specialty. The market in Europe accounted for highest revenue share in the global floriculture market in , and is expected to register a CAGR of over % between and owing to the increasing consumption of floriculture products in the countries such as Denmark, Netherland and Switzerland. Market Segmentation.   Cont., • Growing at a compound annual growth rate (CAGR) of about 30%,India’s floriculture industry is likely to cross the Rs. crore mark by • The floriculture industry in India is poised at about Rs crore, with just % share in the global floriculture sector, which is likely to reach % by